Our team has worked on a variety of different news publications, all with different business models, objectives and audiences. In the end, we help publications with their immediate needs and continue implement strategies that deliver a higher reader retention, awareness, conversion, while also fulfilling on all future needs.
With our responsive website design solutions your readership can access your content across virtually any device. Our team will also provide highly-advanced insights to further your readership engagement to help your news channel or entertainment media company soar to new heights and popularity.
We are publication website design experts that provide proven online solutions, to optimize readership and in-turn provide increased ad revenue channel opportunities. With our revenue focused website design team at your side, you are partnering with proven experts that provide insights to help increase your current audience and help generate increased revenues.
It’s imperative to establish an effective digital marketing campaign to develop a readership base for your content. Through optimizing your content for search, to delivering your content through various social channels, our digital marketing team will help you define strategies to get your content in front of a growing audience.
–Hunter Spinks, SVP, Product, Revolt TV
Designing a successful media and publication website is just a first step, we help you develop core strategies to help you retain, grow and monetize your readership audience.
Before you can attract more readership to your news channel, publication, or entertainment media website, you need to establish and define your brand goals. With a clear vision in mind, you can begin to execute a plan to achieve maximum results. This may mean developing and brainstorming high quality media and publication keywords, proper marketing campaigns to gain a social following, and optimizing your news content to attract readership and content consumption.
It’s imperative to understand and utilize search engine optimization and the importance of establishing a healthy domain authority. These are two powerful tools to help get your news or publication content in front of the eyes of readers. Our goal is help improve and implement your search strategies, to help garner a stronger domain authority and help distribute your content through strategic partnerships and organic search.
The media and publication culture has completely changed with the explosion of social media in the 21st century. Today, almost every single news channel, digital publication, and entertainment media website is utilizing social media to release and publish the latest information. Through social media integration, media and publication companies are able to connect with their audience but have the opportunity to get their content in front of a larger pool of similar interest individuals by utilizing and understanding social media algorithms.
It’s essential to understand the importance of customer relationship management and ensure you are offering your audience as much value as possible. Establishing a healthy consumer journey that includes an email marketing strategy to provide incentive, information and value will increase customer interactions, and guarantee higher levels of customer retention.
Our website development team will provide state of the art, cutting edge technology & best practices, that are aimed at addressing all our client’s challenges and business goals.Learn More
Here at Crafted, we hold a passion for innovation, brilliant ideas and the execution that brings them all together in one beautiful experience.