Branding

We love working with young startups and fellow entrepreneurs to help create impressive voice and vision. Our proficient team endeavors to solve large complex problems that help established brands, break new verticals.

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creative agency NYC crafted marketing

Branding Agency

Impacting brands

Branding is one of the most crucial aspects of any business, large or small. An effective brand can give you a significant edge in today’s highly competitive market.

At Crafted, we value our clients’ creative identities, and offer solutions that sync with their strategic aspirations.

MusicFolio

Digital Music Composition

MusicFolio
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Rejuvenating a City

City of New Rochelle

Branding Parks & Recreation

NR Parks & Rec
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A Seamless Workflow

One Paper Lane
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Comprehensive Apple News

AppleInsider
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Social Travel App

Songline
Aaptiv

Audio Workout App

Aaptiv
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A Brooklyn Chocolatier

The Lost Sense
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Career Social Platform

Office Hours
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Sophisticated Fashion Experience

Works Gallery
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One World. One Shoe.

Solos
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Women's Advocacy Group

American Women’s Party

Branding Services

Driving
Impactful Results

A great brand strategy acts as a guiding light for the brand and all future communication, as well as an objective measure by which to evaluating work and making brand decisions. We walk you through the process of discovery, research and positioning to achieve the expected business results.

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Brand Visual Identity

The visual aspects that form an overall brand can leave a strong impression, and we all know first impressions are everything. We work with our clients to articulate their visual identity, logo design, brand imagery and custom iconography.

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Brand Voice

A brand’s verbal language is just as important as its visual language. We determine the right tone to interact with your audience to determine successful campaign launches and a genuine relationship between your brand and the community.

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Brand Strategy

What is Brand Strategy? We start by developing a foundation built on strong brand pillars. We then define a brand voice that resonates with your audience and garners a following. We communicate with this new found audience and develop a relationship that converts them to consumers and eventually brand loyalists.

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Brand Guidelines

Photography and graphical imagery is also a major tone-setter with brands. We explore and establish an overall Art Direction to work across all mediums and platforms. Digital, print and television all work seamlessly under a solid Art Direction.

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Branding Talk

Stay up to date on all that is branding, and what's happening in all of our digital endeavors.

Branding Company

How We’re Different

There are already so many branding firms and agencies in the marketplace, and it’s only becoming more and more saturated every day. At Crafted, we try to make this decision as easy as possible for the client. Our work speaks for itself and our passion shows through the high level of strategy and thought in every brand we launch.

Bonus: We don’t outsource any aspects of of our work, which means we can 100% guarantee high standards for each and every project.

What our Branding Clients are Saying

  • Crafted was able to nail down a great logo for MusicFolio. They even helped me out with a strong tagline and creative writing throughout the app and marketing website.

    bryan-wethington-musicfolio– Bryan Wethington, Founder & CEO of MusicFolio

Contact Us

Let’s talk Branding

Discover a new side to your company with a dedicated & innovative branding agency in NYC. Looking to rebrand or start from the scratch? Give us a call, our experienced branding team is here to guide you through the process.

Contact Us
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Miami

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New York City