Design

We understand the effect a great brand story can have with its audience, but we also understand the trust and affinity that can only come with great design.

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creative agency NYC crafted marketing

Featured Design Projects

Meticulously
Designed

We take pride in all of our designs. Everything is meticulously researched, planned, tested and designed to work and look flawlessly.

Luxury Home Decor

Michael Aram
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Music News Platform

Revolt TV
Aaptiv

Audio Workout App

Aaptiv
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Sports eCommerce

Under Armour
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Re-imagining a Fashion Icon

IZOD
MusicFolio

Digital Music Composition

MusicFolio
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Social Travel App

Songline

Branding Parks & Recreation

NR Parks & Rec

Design Agency Solutions

A symphony of
look and function

Our designs must not only look beautiful, but they must also function beautifully. A great design not only entices you to touch, but it must be intuitive and simple to understand.

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App Design

We are here to understand your business, help develop and design a product that facilitates your business workflow and delivers an intuitively beautiful user experience that makes an impact.

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Website Design

Our goal is to deliver an impactful, visually stunning web experience that elevates the online web presence of every brand we work with. We consistently challenge ourselves to always deliver something fresh, something new and something that gets results.

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Traditional Design

Crafted is a 360˚ creative agency and our designs are not limited to digital screens. We can deliver a fully integrated campaigns that leverage magazines, newspapers, posters and billboards.

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Experience Design

Many times we are tasked to bring the digital into the physical world. Our team of experienced designers embrace the challenge. Whether its out of home, physical/digital experiences and events, signage or sculptures, we handle it all.

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Design Services

Our approach
to great design

Every design project at Crafted starts with a thorough analysis. We want to identify each brands needs, direction, its aspirations and goals. We then align those goals to help inspire and interact with our audience. Our end goal is a unique design that is catered to each brand.

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Research & Discovery

Every design project begins with a thorough research and discovery phase where we gather all the necessary details about your company, its target market, challenges, expected end goals and more.

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User Experience Design

After some research and discovery, our next step is to align our findings with proven design strategies, organize our content and story into layouts and modules streamlined for conversion.

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User Interface Design

We continue our design process through user interface design, where we explore interfaces, color, icons and font treatments to streamline navigation, establish a simple and intuitive content hierarchy and enhance the overall brand aesthetic.

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Art Direction

Visual storytelling is key to setting the overall aesthetic of the brand, it also sets the mood and feel of any digital, print or live experience. Our art directors help bring brands and experiences to life through the use of photography, video, color, and typeface treatment.

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Production

Working with the right design partner is not everything; you also need a production partner that has the know-how to deliver an efficient, cost-productive, high-quality final product, experience, and or overall campaign.

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Testing and Optimization

To ensure everything we design is optimized to give the best results, we fully embrace the design, test, optimize and repeat process to ensure we are delivering the best results for our clients.

The importance of good design

  • Everything is designed. Few things are designed well.

    – Brian Reed

  • Design adds value faster than it adds costs.

    – Joel Spolsky

  • Design creates culture. Culture shapes values. Values determine the future.

    – Robert L. Peters

  • Design is not just what it looks like and feels like. Design is how it works.

    – Steve Jobs

  • Any product that needs a manual to work is broken.

    – Elon Musk

  • The alternative to good design is always bad design. There is no such thing as no design.

    – Adam Judge

  • There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for.

    – Milton Glaser

Design Talk

Stay up to date on all that is Design, and what's happening in all of our digital endeavors.

Contact Us

Let’s design your
next project

We're passionate about design, innovation, brilliant ideas and the execution that brings it all together in one beautiful experience. If you are too, call or send us an email to get started.

Contact us today
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Miami

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New York City