Data Science

Your creative ideas and advanced technology are useless, if you don’t have the right information to power your campaigns. Often, the biggest challenge for brands is to find concrete information amidst millions of units of unstructured data. This is where our specialists at CraftedNY can help. We have extensive experience helping brands make sense of immense volumes of data, through focused data analytics and marketing analytics support. We can build a feature-rich software that tracks a variety of metrics, allowing you to get deep-dive insights into your marketing and sales campaigns. Track everything from a simple mouse click to key conversion actions, understand user content consumption & social sharing behavior, calculate time between search & purchase and identify the number of drop-outs mid-cycle.

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