Website Design
We pride ourselves on artistic integrity in everything we create
Crafted was established in 2011 by Peter Mendez and Greg Valvano. The partners had previously worked in the large advertising agency world […]
We are always pushing for new and simplified check-out experiences that encourage transactions, with multiple touch points for cross and up sell opportunities. Below are a few of our favorites.
Our team will provide you all the tools you need to simplify your business workflow. We will also compile a comprehensive plan to identify opportunities in the market and expand your reach.
We design beautifully simple, engaging, full-screen experiences, all from a mobile-first perspective. Our approach utilizes fluid grid concepts, allowing your content to adjust to any browser size. You’ll never have to worry about how your site will display on a user’s various devices.
Before we define any approach, we need to define the brand's overall goal. We then need to dive in and provide a full analysis of content, search engine keywords, competitor analysis, proper channels to engage in, and outline the proper plan to achieve these goals.
We have architected key software products and integrated complex solutions that support unique business needs. We also continue to tweak our Business and Warehouse Management platforms to keep up as our client's businesses evolve, ensuring that the flow is always optimized and working to for-fill clients' needs.
The consumer journey is a customer's overall path when identifying something they need and discovering your business as a possible solution. We want to identify brand touchpoints and apply strategies to push the consumer further down the purchase decision process.
– Frank Pereira, CEO at Works GalleryWe understand that every brand is different, and what may work for one brand may not work for the next. That is why we always test everything. We want to ensure we A/B test every template, every button, and every call to action, to make sure your site is optimized for success.
Whether the goal is signing up for your newsletter, following your brand on social channels, or completing check out, you need a team that understands, uses the right tools to track, and puts into place design solutions that produce results. A successful user flow is developed by designing, monitoring, and then refined by optimizing each stage of ecommerce conversion funnels.
Before we define any approach, we need to define the brand's overall goal. We then need to dive in and provide a full analysis of content, search engine keywords, competitor analysis, proper channels to engage in, and outline the proper plan to achieve these goals. Once we’ve learned all there is to know, we’ll help you create your image, determine the right audience, voice, visual aesthetics and general tone, we’ll cover all aspects of your branding needs.
Social media is the key to eCommerce marketing, as it provides a way to stay connected with your audience. It is an effective means of communication that simultaneously allows businesses to brand themselves, develop personality and reach out to existing customers and maintain loyalty and potential new ones to drive interaction and subsequent transactions.
Product recommendations like up-sells and cross-sells are responsible for an average of 10-30% of e-commerce revenues. Our team will define a matrix and guide you through strategic solutions for the up-selling and cross-selling of products. We can also help you define solutions that cross-sell and up-sell brands for larger integrated e-commerce solutions.
Our team develops best practices, strategies and technologies that manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving business relationships with customers, assisting in customer retention and driving sales growth. Our CRM team will guide you on all channels, which include your brands website, live chat, email marketing and social media channels.
Crafted has made a name for itself when it comes to eCommerce clients that ranges from complex system modernizations to leading edge innovations in multi-channel sales and distribution. Through our deep expertise when it comes to the custom framework-based solutions, we have addressed many of the critical challenges facing retailers today. Our experience here has allowed us to take on many innovative engagements.
We are dedicated to helping our clients reach more relevant audiences through search, by getting a leg up on the competition in your eCommerce category with smart targeting and relevant SEO for your niche. We’ll help you rank competitively at a national or local level for the best, most relevant search terms for your business.
Our team has extensive experience creating custom solutions that manage our clients entire workflow, from websites, to inventory, warehousing, through shipping, all integrated into one admin panel. We deliver architected complex business workflows to support all kinds of unique business needs through custom key software solutions.
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Crafted is an award winning E-ommerce Design agency in New York City. We hold a passion for innovation, brilliant ideas and the execution that brings them all together in one beautiful experience.
